Berenberg has been involved in golf for a long time. With the Berenberg Gary Player Invitationals in Wentworth (UK) and GlenArbor (USA), the Bank is the main sponsor of the world's most successful charity golf tournament series. A team of top-class brand ambassadors ensures attention at the important tournaments worldwide:
Bernhard Langer - The most successful German golfer won the Masters in Augusta in 1985 and 1993 and was the only player worldwide to win 11 Senior Masters, most recently the British Senior Open 2019.
Fred Couples - The 1992 Masters winner was the first American to head the world rankings. Since 2010 he has been playing on the Champions Tour and has won two more major victories there.
Mark O’Meara – The member of the World Golf Hall of Fame has won two major tournaments, the Masters and the British Open, and spent almost 200 weeks in the top 10.
Gary Player - The South African has won 165 tournaments in his career, including 9 Major Championships on the regular PGA Tour and 9 Majors in the Senior Tour.
Tom Watson - The American won the British Open five times, was successful twice at the Masters and once at the US Open. In addition, he had five major wins in the seniors.
Polo - The “sport of kings”
Favoured by the British royals, polo is often called the “sport of kings”. It is a fascinating game that is attracting more and more interest. It is also the fastest and probably the oldest team sport - the game's beginnings go back 2,600 years.
Berenberg has been active in polo as a sponsor in the world of polo since 2001. The first tournament took place on the premises of the Hamburg Polo Club in Klein Flottbek. Since then Berenberg has been the main sponsor of numerous tournaments in Düsseldorf, Frankfurt, Munich, Stuttgart, Donaueschingen and Klosters (Switzerland).
In 2015, the bank also took over the patronage of the Berenberg German Polo Masters on Sylt, one of the most famous German polo tournaments. It is held annually on the first weekend in August on the polo field in Keitum and attracts up to 10,000 visitors.
Berenberg Bank Foundation
Patronage is a tradition among Hamburg families and companies and it is no accident that Hamburg is Germany’s leading city for foundations. Berenberg has supported many initiatives over its long history. Cultural diversity and a vibrant cultural life are indispensable elements in the attractiveness of a city, and need a constant flow of new talent.
Accordingly, on the occasion of the bank’s 400th anniversary, the owners set up the Berenberg Bank Foundation. As a patron of art and culture, this non-profit foundation contributes to making Hamburg a desirable place to live, and focuses on talented young artists.
Berenberg Culture Prize
Every year, the Foundation awards the Berenberg Culture Prize to artists, ensembles, projects and institutions across the gamut of cultural activities - visual and performing arts, literature, music and film. The Foundation has helped 100 young artists so far.
In 2007 our employees started the “Berenberg Kids” initiative. They wanted to use the advantages they had enjoyed or achieved, like good education, financial security and good networks, to help disadvantaged and needy kids. The Foundation focuses on supporting social institutions and organisations like schools, primarily in Germany and England. Together with employees of the Bank we provide assistance and organise projects every year.
The great success and sustained dedication of Berenberg staff encouraged the Bank’s Partners to turn the initiative into a foundation, leading to the establishment of the Berenberg Kids Foundation in late 2009.
The Foundation focuses on supporting social institutions and organisations like schools, primarily in Germany and England. Together with employees of the Bank we provide assistance and organise projects every year.